A Complex Film Production: The Challenge
Network Rail required some assistance in producing a film that showcased proposed improvements on the railway line between Didcot and Oxford for a public consultation meeting. With a three week window to storyboard, assign, film and produce the required film, it was all hands on deck at the Lobster Pictures offices.
Due to the film needing to appeal and be consumed by an array of individuals from the public it was integral to the project that we soften complex engineering communication, without over simplifying and ensure the overall tone and message of the film would be generally understood. Network Rail have a reputation that is widely respected and trusted so it was imperative we created something that encapsulated that and not just the project itself.
First Class Media Production
We assembled a team of staff directors, writers, graphical artists and freelancers - and approached the challenge with our customary gusto. Over the course of the three week project we:
- Produced and Agreed a Storyboard
- Filmed the Route from a Train Cab
- Commissioned 3D Graphics
- Produced Text Overlays and Maps
- Edited and Produced Final Film
Watch the film for yourself below to explore Network Rail in more detail and discover the Media Production opportunities available for you and your project. Not quite what you’re looking for? No problem. Our Media Production team is well equipped to create more than just stunning short films. We flourish in turning your wants, needs and requirements into a tangible product that can be utilised time and again, from: Construction, Rail, Demolition and Engineering to Media and Events time lapse and monitoring solutions, short films to fully featured films and presentations.
Get in touch today to see the many ways we can bring your project to life.
The Result:
Network Rail were incredibly pleased with the final film, and so were we! They placed the video onto their popular YouTube channel with a great public response and an information kiosk featuring the short film was erected at Paddington Station, London.